Christmas 2022 saw a great activation between athlete Tom Court and his technical partner Musto.
This fun water-based video is a great example of the importance of influencers/athletes giving a personal touch to their brand collaborations, it offers so much more than a few instagram posts. Those doing well in this space are creative minds who can contribute to a storyboard in tune with a brand or business’s marketing objectives.
Stay tuned for our upcoming interview with Tom Court on what makes a modern day sponsored athlete/influencer…